Saudia Cargo has unveiled its latest marketing campaign, ‘Touchdown in China in 24’ designed to highlight the firm’s swift and bonafide shipping companies to extra than one locations all the map in which through China. This initiative underscores Saudia Cargo’s commitment to empowering Saudi exports and guaranteeing they originate a stable foothold within the competitive Chinese market, opening doors to immense development and growth opportunities.
The selling campaign is intently aligned with Saudi Arabia’s Vision 2030, which emphasizes the growth of non-oil exports and the diversification of the Kingdom’s earnings streams.
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Saudia Cargo is devoted to providing developed logistics solutions that no longer solely bolster Saudi exports nonetheless moreover lengthen their reach in global markets. The ‘Touchdown in China in 24’ marketing campaign highlights the firm’s dedication to optimizing export operations, showcasing its superior logistical and technological capabilities in efficiently managing global shipping demands.
Furthermore, the marketing campaign aims to deepen commerce ties between Saudi Arabia and China by positioning Saudi merchandise prominently in one of the most field’s most well-known markets, thereby using financial development. The ‘Touchdown in China in 24’ is in shut collaboration with the ‘Made in Saudi’ initiative, championed by the Saudi Export Enhance Authority, which specializes in enhancing the worldwide recognition and quality of Saudi merchandise.
Marwan Niazi, Vice President of Commercial at Saudia Cargo, acknowledged: “Via this marketing campaign, we neutral to toughen our shipping capabilities and develop our export scope to the Chinese markets by optimizing export operations and providing developed logistic companies that align with the increasing global market demands and industrial connections. Now we beget serious about facilitating the to find admission to of Saudi merchandise to the Chinese markets and showcasing our logistical capabilities and operational efficiency.”
“The selling campaign has generated immense engagement all the map in which through social media platforms from partners and related sectors, including the Nationwide Competitiveness Center, the Nationwide Farm animals and Fisheries Enhance Program, the Saudi Export Enhance Authority, and the Current Authority of International Commerce. This demonstrates the in model curiosity and enhance for the marketing campaign,” Niazi acknowledged.
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China is Saudi Arabia’s vital merchandise procuring and selling companion. In 2023, the associated rate of Saudi exports to China used to be 16.1 billion SAR, representing 17% of entire exports. This highlights the continuous upward pattern supporting the hole of latest industrial channels and locations in China.
Saudi Cargo operates 18 weekly cargo flights to Hong Kong, Guangzhou, Shanghai & Shenzhen, Furthermore, the firm provides an further ten weekly flights on Saudia Airlines passenger plane from Guangzhou and Beijing to further toughen cargo ability.
