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The air cargo industry faces plenty of key challenges, alongside side regulations and digitalisation, the rapidly growth of e-commerce and the consequent imbalances in northbound provide, ensuing in tariff distortions.

Addressing these considerations is required for declaring a balanced provide and making sure the industry’s continued growth and effectivity.

“At Avianca Cargo, our reason is to possess long-length of time relationships. Here’s that you should likely imagine due to the we are in a position to responding to the explicit needs of our prospects in a versatile manner, prioritising our commitment to bring the right provider,” Diogo Elias, Avianca Cargo Senior Vice President, acknowledged.

“We focus on that our folk, a team of workers of consultants that work intently with our customers, is the important thing that lets in us to bring ravishing results. And, past working ravishing, we toughen the provision chain by growing new firms, growing connectivity, and making improvements to operational effectivity.”

Current draw

This new set apart repositioning reflects three years of transformation, because the airline developed into the new avianca cargo – a extra expert accomplice for purchasers and a team of workers that is interested by bringing to actuality every and every requirement, reply, cargo, that they want, continually dedicated to toughen their firms and salvage them develop.

“We have now got raised our requirements for our customers, our ranges of provider, renewed our rapidly, our product portfolio, our infrastructure and we are offering a extra consistent itinerary,” Elias defined.

“We dream together, we possess choices together and salvage them happen. Our customers force all the pieces we assemble. “avianca cargo, we are doing it for you.”

Sustainability and innovation

Sustainability is a main element shaping the draw forward for the airfreight industry, with a long way-reaching impacts. Avianca Cargo acknowledges the importance of collaborating with key prospects to toughen its characteristic within the provision chain. Collectively, the carrier is engaged on measuring carbon footprints and growing initiatives to lower, mitigate, and offset environmental impacts.

“We operate no doubt one of many ideal cargo networks within the Americas, utilising the A330F, the most up-to-date mid-sized freighter with the lowest environmental affect within the set apart,” Elias cited.

“In April, Avianca Cargo introduced a foremost sustainability initiative, replacing mild plastics with biodegradable materials from BioNatur Plastics for pallet covers across all its stations. For the explanation that originate of this partnership, the company has purchased over 1,630 containers of biodegradable plastic, fighting the an identical of better than 4.8 million 16 oz. plastic bottles from ending up in landfills.

“Whereas mild plastic can take up to 1,000 years to biodegrade, these biodegradable plastics spoil down in precisely eight to 12 years. Importantly, the biodegradable plastics set apart the an identical quality as mild ones and must always soundless even be recycled for added consume.”

In addition to sustainability, digitalization is remodeling how we operate, making improvements to effectivity and transparency across the provision chain. The carrier is investing in developed digital platforms to streamline processes to toughen customer skills.

“To full this, the company has implemented plenty of new initiatives that amplify booking accuracy and lower affirmation time, all within its eBooking approach, which lets in customers to space, verify, and manage reservations digitally 24/7,” Elias continued.

“Avianca Cargo has turn out to be the main cargo airline to simultaneously join with the three main marketplaces—CargoAI, cargoONE, and WebCargo. Since January 2024, it has offered 100% of its routes for now not current cargo (GCR) bookings via these platforms.

“The company built-in with CargoWise, a cargo blueprint extinct by the high 25 cargo brokers globally. Avianca Cargo now receives bookings from six worldwide locations, alongside side Panama, El Salvador, Brazil, Colombia, Ecuador, and the US.

“Avianca Cargo turned into the main airline in South The United States to have an built-in blueprint with DB Schenker, no doubt one of many ideal world logistics companies.

“The airline uses Airblox, an on-line marketplace that lets in freight forwarders and the airline to exchange cargo potential via digital block house agreements (eBSA). Currently, better than 280 flights are accessible in for booking over a two-month length on the platform.”

Key markets and challenges

The air cargo industry is on the second grappling with plenty of foremost challenges, alongside side regulatory adjustments, the want for digitalisation, and the rapidly expansion of e-commerce, which has ended in imbalances in northbound provide and tariff distortions. Addressing these considerations is obligatory for declaring a balanced provide chain and making sure the industry’s continued growth and effectivity.

For Avianca Cargo, the main focal level is on reinforcing its community for our prospects. In July, the carrier introduced the expansion of its West Hover community as segment of a technique to toughen cargo hubs within the US and toughen operations in Mexico. This comprises better integration between Avianca Cargo and its industrial accomplice, AeroUnion.

In South The United States, Avianca Cargo launched three new routes last one year, alongside side two in Brazil, to toughen its presence within the set apart. These new routes toughen connectivity with North The United States and Europe, underscoring its commitment to serving the South American markets.

In Europe, Avianca Cargo only within the near past introduced the Bogota-Paris route with 5 weekly flights on passenger airplane, providing a potential of over 100 tons. This route specializes within the export of perishables like fruits, flowers, and salmon, whereas also serving the southbound market with products corresponding to electronics and prescribed capsules.

“Our focal level has been and must always soundless continue to be connecting our prospects with the major markets in Latin The United States. Northbound we can consolidate our leadership on perishables transportation corresponding to flowers, fruits, and salmon,” Elias outlined.

“Meanwhile, for the southbound routes, we can focal level on skills, pharmaceutical, excessive observe products, auto components and e-commerce.

“As for the comfort of the markets, we can continue strengthening our maintain and interline alliances with Asia and Europe.

“By manner of our community to Europe we join via strategic hubs corresponding to Barcelona, Madrid, París and Londres, and via us interline agreements we can join better than 80 worldwide locations around the realm to strategic industrial destinations.

“We are expanding our partnerships to faucet into the growing Asian market. As an illustration, we signed a Memorandum of Figuring out (MoU) with Turkish Cargo to detect synergies that will toughen connectivity between areas.

“By increased potential and strategic alliances, we thought to diversify our product portfolio.

“A one year after signing our MOU, we are very joyful to articulate that, as segment of this strategic partnership, Turkish Airlines ethical launched a new provider between Liège Airport (LGG) in Belgium and Miami Global Airport (MIA) within the US. This new operation will enable both carriers to extra make our partnership and toughen air cargo connections, providing customers with better potential and entry to a extra intensive and interconnected world community”.

Jason Heien