As piece of its ongoing dedication to promoting equality, SAS has introduced its partnership with Oslo and Stockholm Pleasure. Moreover, SAS will host activities and occupy interaction with possibilities, communities, and colleagues for the length of Pleasure week in Copenhagen. SAS is furthermore introducing the thought that “You Be You,” to spotlight the kind at some stage in the firm and verify its wait on for openness, tolerance, and inclusivity.
SAS believes in a global where all americans is revered and valued for his or her weird selves. Throughout the collaboration with Pleasure, SAS aims to wait on the important work Pleasure is doing. Embracing kind and inclusion is a key side of SAS’ sustainability efforts. The goal is to actively foster an inclusive corporate culture where all workers in actuality feel safe and valued.
“Teaming up with Pleasure feels important and very natural for us at SAS, we imagine that everybody must be handled equally and occupy the identical rights no subject who they are or who they possess. Every person knows that loads of our colleagues occupy been soliciting for us to interact in Pleasure and we’re happy to express this partnership at the contemporary time”, says Pernille Vang Ormholt, Govt Vice President Chief Of us Officer at SAS.
To occupy an even time Pleasure and the upcoming Pleasure weeks, SAS is launching the thought that “You Be You” to spotlight the kind at some stage in the firm thru personal studies and interviews. You Be You reinforces the firm identity as an inclusive organization, showcasing its dedication to openness, tolerance, and kind each day of the one year, no longer lawful for the length of Pleasure.
In December 2010, SAS made history because the first airline on this planet to host a identical-intercourse marriage onboard a flight between Stockholm and Contemporary York. With the “Like is in the Air” campaign, SAS grew to change into the first firm globally to launch an LGBTQ campaign in mainstream media. The next one year, SAS introduced the “SAS Overjoyed Crew Knowledge,” a homosexual hump manual to Stockholm.
“SAS is Scandinavia’s leading airline with home bases in three of basically the most LGBTQ friendly international locations on this planet. We train guests of all nations and cultures collectively and welcome all americans on board no subject ethnic foundation, age, religion, nationality, sexual orientation, or identity,” Anko van der Werff, SAS President and CEO, acknowledged.
“Pleasure has constantly been in our DNA, and we’re proud to continue celebrating folks and locations that embody LGBTQ existence.”
Oslo Pleasure takes location from June 19 to June 29, Stockholm Pleasure from July 29 to August 3 and Copenhagen Pleasure from August 10 to August 18. As piece of the partnership, SAS will rob half in the annual parades in Oslo and Stockholm and host assorted activities at Copenhagen Pleasure.
